If you work in public affairs, government relations, or corporate strategy, there’s a treasure trove of political intelligence sitting in public databases right now, waiting for you to use it. Campaign finance records are one of the richest and most under-appreciated sources of strategic information available.

Californians are voting on seven ballot measures in the 2022 midterm election. These include a constitutional amendment, new laws, and a referendum on an existing law. Due to California’s size and influence, the outcome could effect policy elsewhere.